Danai P. Maraire: Star Trek Premiere Fashion on the Silver Carpet
Huffington Post - almost 4 years
Star Trek Into Darkness, Paramount's first big summer release, premiered at the Dolby Theatre (home of the Academy Awards earlier this year, for an idea of the scale) in Hollywood last week. Director J.J. Abrams and stars Chris Pine, Zachary Quinto, Zoe Saldana and Leonard Nimoy hit the silver carpet (one of the largest ever) on Hollywood Boulevard for the screening of the highly-anticipated sequel.
Publicity for the film took on a different tone with campaigns that included screenings in multiple markets (New York, Los Angeles and Atlanta) hosted by popular bloggers, television personalities and Into Darkness cast members like Zoe Saldana.
Chris Pine, who plays Captain Kirk, wore a well-tailored blue Ralph Lauren suit and brought his dad as a date. His choice of escort will no doubt spur either sentimental "awws" from female fans or the inevitable question, "wonder who he's dating?" from the curious. Pine's fashion choices thus far, make no mistake he cleans up well,
Huffington Post article