Don't press paws: how DogTV built a global TV channel for man's best friends
Guardian (UK) - almost 2 years
No cats allowed on the first TV station for dogs, which wants to relieve separation anxiety: ‘People feel really guilty leaving their dogs at home...’ “We had some cats, but we found out that dogs do not react well to cats. So there are no cats on DogTV any more,” says Ron Levi, midway through explaining the origin story of the world’s first TV channel for dogs. For dogs. Not about dogs – although there are plenty of canines on-screen – but a channel designed for dogs to watch, usually (but not exclusively) when their owners are out of the house. Related: ‘History, yes. Science, sure. Sharks, yes’ – what millennials want from factual TV Related: ATM dog: Forgotten your pin? Please join the queue for the dachshund Related: TV industry faces its ‘ketchup’ moment: ‘Mobile is now the first screen’ Continue reading...
Guardian (UK) article