David Duchovny Wants You To Film Your Dog Licking Your Face
Huffington Post - 8 months
This isn’t just fluff.
David Duchovny launched the #LickMyFace campaign on Wednesday, with a video of him spreading organic peanut butter all over his face in order to entice his rescue dog, Brick, to lick it.
For every lick from Brick, Duchovny will donate $1 to Target Zero -- a nonprofit that mentors shelters, city by city, by teaching them the best practices to become “zero kill” or no-kill, meaning they will no longer euthanize healthy or treatable animals.
Take, for example, Waco, Texas, which in 2012, euthanized close to 6,000 dogs and cats. After going through Target Zero’s program, it was on pace to save nearly 90 percent of the animals in its public shelter by the end of 2015.
“What they do really works and it works fast,” Duchovny told The Huffington Post. “That's a lot of lives saved.”
The program has also been successful in Huntsville, Alabama, and other “Fellow Cities” (or cities enrolled in the program), including Nashville, Tennessee, El P
Huffington Post article