Larry Downes
Larry Downes
Larry Downes is a consultant and speaker on business strategies and information technology. Downes is best known for his book with Chunka Mui, Unleashing the Killer App: Digital Strategies for Market Dominance which focuses on the potential of products and services for dramatically changing business. Unleashing the Killer App sold over 200,000 copies and was named by the Wall Street Journal one of the five most important books on business and the Internet ever published.
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