Spokeo Blog
Posts in: The Spokeo Perspective
Ways to Use Spokeo During the Holidays

Written by December 21, 2010

The holidays are all about being giving, thankful, and most importantly, spending time with your loved ones. Do you have a family member, friend, or other loved one that you’ve lost touch with, or possibly never even met? Try using Spokeo to perform a people search on your special someone during this holiday season. Searching…
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Posted in People Search, The Spokeo Perspective

Jaron Lanier vs. Web 2.0 – An Alternative View on User-Generated Content

Written by December 1, 2010

"Jaron Zepel Lanier (born May 3, 1960) pronounced /ˈdʒɛrɨn lɨˈnir/ is an American computer scientist, composer, visual artist, and author. He made an experimental film in the past, but does not consider himself a filmmaker. In the early 1980s he popularized the term "Virtual Reality" (VR) for a field in which he was a pioneer….
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Posted in Inside Spokeo, People Search, Tech Watch, The Spokeo Perspective

The New Gestalt of Virtual Identity

Written by July 19, 2010

Today a new reality is slowly emerging which could hardly be anticipated when Spokeo first began.  All of us – innovators and users alike – are slowly becoming aware that aggregating multiple public profiles and consolidating them into one seems to give birth to yet a whole new identity heretofore unrecognized. This is, in essence,…
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Posted in The Spokeo Perspective

Reflecting on the Recent Controversy

Written by July 13, 2010

Upon the release of Spokeo 4 in early March of this year, a surprising controversy sprang up among the blog communities and media. Our new product unexpectedly seemed to strike a nerve in some, eliciting powerful and sometimes harsh responses. Suddenly we were the focus of overwhelming attention. There was much misplaced trepidation, and startling…
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Posted in The Spokeo Perspective

Spokeo Responds To CDT’s Complaint

Written by July 7, 2010

For those of you who may not have heard, The Center for Democracy and Technology (CDT) – a non-profit public interest group that, interestingly, bills itself as “working to keep the Internet open, innovative, and free”– filed a complaint with the Federal Trade Commission (FTC) last week, alleging that Spokeo’s practices violate the Fair Credit…
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Posted in Spokeo in the News, The Spokeo Perspective

Spokeo Privacy

Written by March 18, 2010

When we use Google Maps, we can see our own house, but we probably don’t mind that other people can see it, too.  When we flip through a Whitepages directory, we can find people’s phone numbers and addresses, are we are fine with it since Whitepages directories have been delivered to our homes for decades. …
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Posted in The Spokeo Perspective

Ad Model vs. Premium Model

Written by October 6, 2008

As most of you would agree, the Web 2.0 era is long over.  Web 2.0 was categorized by ad-based business models.  Everything has to be free, and advertisers would somehow pay the bills.  We entrepreneurs chased after user counts, and the ad dollars were assumed to flow in. We started Spokeo with the standard "Google…
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Posted in The Spokeo Perspective

Spokeo at Plug and Play

Written by September 21, 2007

Yesterday I had the opportunity to meet some interesting new start-ups and demo Spokeo at the Plug and Play Expo in Sunnyvale. Plug and Play’s Expo is hosted twice a year to give up and coming start-ups a chance to gain exposure for their products or services. It was nice opportunity to get out of…
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Posted in The Spokeo Perspective

How many users does Spokeo have?

Written by August 29, 2007

I hear that question all the time. And I have finally made my peace with it. User growth is good. However, obsessing over user growth in a product under development is bad because it breeds unhealthy stress and leads to shortsighted decisions. I read an interesting interview from Eric Schmidt months ago. In it, he…
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Posted in The Spokeo Perspective

Our friends at Midomi

Written by August 26, 2007

There’s a proverb, "Birds of a feather flock together" (Chinese has a similar proverb, "one takes on the color of one’s company"). When you see many of your friends have started their own ventures, you’ll feel an inexplicable urge to do the same as well. These friends are more than drinking buddies; rather, we exchange…
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Posted in The Spokeo Perspective