From Man Of The Year To Millions For Charity: What I Learned From My First Campaign (When I Was 12)
Huffington Post - 9 months
By Lou Cove
The first million-dollar check I ever held was written by hand. It was donated to the organization I worked for at the time, and came in an envelope addressed to me. I told my staff to hold off on the champagne until the check cleared because, really, who handwrites million dollar checks?
But the check cleared, the corks were popped, and so began the first in what would be a series of successful personal fundraising efforts—$70 million and counting—and countless more for clients I have advised.
I recall sitting back in amazement, trying to put my finger on all the things we had done right to lead us to that transformative gift. Certainly, it was the product of months of hard work, but the seeds of that success—and the larger achievements of the campaigns that followed—were planted in an unconventional campaign many years ago, when I was just 12 years old.
It was 1978. My parents had uprooted our family from New York City to Salem, Massachusetts. From Centra...
Article Link: Huffington Post article