What Every CEO Can Learn from Nashville
Huffington Post - over 1 year
I grew up in New York, went to grad school in Boston and traveled the world in executive roles with Reader's Digest. But, I'd never been to Nashville until the summer of '16. Despite not having a beach, gambling or a major amusement park, the Nashville "brand" has never performed better, attracting record crowds. They must be, as the song says, "doing something right."
Sponsoring the Country Music Festival and attending with a team from Nutrisystem was certainly memorable, as was the city and its savvy charm. During our time on the ground, I was privileged to meet with government officials, event organizers, executives and celebrities all of whom contribute to the unique flare that has made the city a breakout hit attracting more than 13 million visitors annually. As the 50TH ANNUAL CMA AWARDS get underway this week, here are some quick takeaways from my time on the ground. I'm considering them business reminders or notes to myself about the brand called Nashville and what w...
Article Link: Huffington Post article