{"id":10961,"date":"2015-07-07T17:39:10","date_gmt":"2015-07-08T01:39:10","guid":{"rendered":"https:\/\/www.spokeo.com\/compass\/?p=10961"},"modified":"2022-04-13T12:17:08","modified_gmt":"2022-04-13T20:17:08","slug":"the-twitter-primary","status":"publish","type":"post","link":"https:\/\/www.spokeo.com\/compass\/the-twitter-primary\/","title":{"rendered":"The Twitter Presidential Primary"},"content":{"rendered":"

Did you know that none of the Democratic presidential candidates follow @potus on twitter? \u00a0Or how about that the newsman that the most Republicans follow is Bret Baier? The Presidential Primary season is in full swing and we\u2019re taking a look at some of the candidates\u2019 Twitter Profiles to see what we can glean from their well-orchestrated social media campaigns. \u00a0These numbers and facts are as of July 6th 2015.<\/p>\n

THE FOLLOWERS<\/b>:<\/b><\/p>\n

If the primary was held on twitter, the contest would be between Hillary Clinton ( 3.81 million followers) versus Donald Trump (3.11 million followers). The contest might be even closer, using twitteraudit.com – we find that a full 35% of Hillary\u2019s followers are fake<\/a> followers (based on Twitter Audit\u2019s metrics – number of tweets, date of last tweet, ratio of followers to friends – but this may be a hold over from the last campaign and previous followers). \u00a0On the Republican side, Chris Christie fares even worse with 57% of his followers being fake<\/a>.<\/p>\n

Bernie Sanders has racked up an impressive social media following – especially connecting with young people. Aside from Trump, Marco Rubio and Rand Paul have also amassed a following that stand out over the rest of the pack.<\/p>\n

\"Spokeo_TwitterPrimary\"<\/a><\/p>\n

THE FOLLOWING: \u00a0<\/b><\/p>\n

Checking who the candidate chooses to follow can give us a little insight into who specific candidates are interested in. \u00a0Some are calculated, some are genuine, but all provide a window into the candidate\u2019s world. \u00a0Let\u2019s take a look at some social media lessons you can take from your candidates.<\/p>\n

Lesson 1:<\/b> Keep it a family affair – stick to the familiar. \u00a0Manage your presence carefully. Follow people and causes you know. \u00a0For example, Lincoln Chafee is very committed to his home state of Rhode Island. Donald Trump follows his family, resorts, and co-stars from the Celebrity Apprentice.<\/p>\n

Lincoln Chafee<\/b><\/p>\n

Following: 497<\/p>\n

Notable Follows: Rhode Island Interfaith Co., Rhode Island LGBTQ Center, Rhody Ready, RI Resource Recovery, Pawtucket Times, Serve Rhode Island, EPA New England, RI Humanities, Rhode Island Monthly, Buy Local RI<\/p>\n

\"LincolnChafee_Twitter\"<\/a><\/p>\n

Hillary Clinton<\/b><\/p>\n

Following: 38<\/p>\n

Notable Follows: Too Small to Fail, Women Public Service, Bill Clinton, Chelsea Clinton, Clinton Global Initiative<\/p>\n

 <\/p>\n

Carly Fiorina<\/b><\/p>\n

Following: 685<\/p>\n

Notable Follows: Thomas Friedman, Orange County Water, Grange Restaurant, Los Angeles Lakers<\/p>\n

 <\/p>\n

Mike Huckabee<\/b><\/p>\n

Following: 494<\/p>\n

Notable Follows: Megyn Kelly, Brian Kilmeade, Bret Baier, Bill O\u2019Riley, Greta Van Sustren, Fox News Sunday<\/p>\n

 <\/p>\n

Donald Trump<\/b><\/p>\n

Following: 46<\/p>\n

Notable Follows: Leeza Gibbons, Geraldo Rivera, Shawn Johnson, Steven Tyler, Vince McMahon, Earvin Magic Johnson, Piers Morgan<\/p>\n

 <\/p>\n

Lesson 2:<\/b> Don\u2019t leave it to the intern or outsource your social media labor. \u00a0If you don\u2019t deem the brand important, a third party won\u2019t either. \u00a0They may load up on followers for convenience, and you’ll end up with a wild west in your follows. \u00a0Worse yet, some of the follows might be just flat out offensive and unpresidential. \u00a0You can\u2019t choose who wants to follow you – but you can choose who you follow.<\/p>\n

 <\/p>\n

Bobby Jindal<\/b><\/p>\n

Following: 20.9k<\/p>\n

Notable Follows: celebrity pizza, charity water, sports insomniac, cash advice, fuhrer here, deception in Islam, american car signs.com<\/p>\n

\"BobbyJindal_Twitter\"<\/a><\/p>\n

Marco Rubio<\/b><\/p>\n

Following: 2777<\/p>\n

Notable Follows: Miami Dolphins, TMZ, autonation, quitsmoking123, bitchaboutobama.com, best web designs.<\/p>\n

 <\/p>\n

 <\/p>\n

Lesson 3: <\/b>Surprise people – in a good way. \u00a0Show people aspects of your personality that we didn\u2019t expect. \u00a0Rand Paul is a good example here; while you might expect a GOP candidate to follow a lot of FOX news, between following MTV News and Historically Black Colleges and Universities, you can see the Senator\u2019s diversity.<\/p>\n

 <\/p>\n

Rand Paul<\/b><\/p>\n

Following: 379<\/p>\n

Notable Follows: MTV News, National Urban League, HBCU Buzz, James Woods, John Cusack, Grover Norquist<\/p>\n

\"RandPaul_Twitter\"<\/a><\/p>\n

 <\/p>\n

Bernie Sanders<\/u> <\/strong><\/p>\n

Following: 973<\/p>\n

Notable Follows: Lewis Black, Dave Navarro, Justin Long, Larry Willmore<\/p>\n

 <\/p>\n

Rick Santorum<\/u><\/strong><\/p>\n

Following: 1255<\/p>\n

Notable Follows: Rick\u2019s Sweater Vest, Amber Montana, The Duggar Family, Susan Boyle, Samantha Barks<\/p>\n

 <\/p>\n

Lindsay Graham<\/u><\/strong><\/p>\n

Following: 2245<\/p>\n

Notable Follows: The View, Ben Affleck, Duck Dynasty, Matt Lewis, US Army Central<\/p>\n

 <\/p>\n

George Pataki<\/u><\/strong><\/p>\n

Following: 358<\/p>\n

Notable Follows: eharmony, smuttynose brewing, Kathie Lee Gifford, Blanchard Gold<\/p>\n

 <\/p>\n

 <\/p>\n

Lesson 4: <\/strong>Check your followers! If you\u2019re running for president, clean up your social media accounts! Martin O\u2019Malley has the unfortunate distinction of following both Stephen Collins AND Ray Rice. Rick Perry gets the biggest \u201cOOOPs\u201d moment for following @iwantcamgirls.<\/p>\n

\"RickPerry_Twitter\"<\/a><\/p>\n

Rick Perry<\/u><\/strong><\/p>\n

Following: 29.4k<\/p>\n

Notable Follows: Tim Tebow, iwantcamgirls, deardrunkme, the Chive, Jesse James, \u201cDoc\u201d Emmett L Brown, Arnie Vinick, Make a Wish CSTX, Kevin Sorbo, Utah spine and disk<\/p>\n

 <\/p>\n

Martin O\u2019Malley<\/u><\/strong><\/p>\n

Following: 1,945<\/p>\n

Notable Follows: Kevin Spacey, House of Cards, Edward Norton, Conan O\u2019Brien, Rachel Ray. Stephen Collins, Ray Rice.<\/p>\n

 <\/p>\n

 <\/p>\n

Lesson 5: <\/strong>Be relatable. Unlike most of us, politicians are desperately trying to seem more human. Fortunately, social media is a great way to show that you\u2019re \u201cin touch with the common man,\u201d that you\u2019re just \u201cone of the guys,\u201d yup\u2026 just a middle-class, blue-collar, suburban, regular ol\u2019 Joe\u2026 just like everybody else\u2026<\/p>\n

 <\/p>\n

Jeb Bush<\/u><\/strong><\/p>\n

Following: 168<\/p>\n

Notable Follows: Pitbull, Chad Ochocinco, Melinda Gates, Pope Francis, Jimmy Fallon<\/p>\n

\"JebBush_Twitter\"<\/a><\/p>\n

Ted Cruz<\/u><\/strong><\/p>\n

Following: 13.9k<\/p>\n

Notable Follows: Randy Rogers Band, Mark Cuban, Rob Lowe, Homeslice Pizza, Jimmy Kimmel, All Zombie News, Houston Astros<\/p>\n

 <\/p>\n

 <\/p>\n

Lesson 6: <\/strong>Be yourself. You can\u2019t be anyone, but yourself. For example, Jim Webb follows very few big outlets, mostly lots of regular people. That might result in a lot of egg profiles, but eggs are twitter people too.<\/p>\n

Jim Webb<\/strong><\/p>\n

Following: 5789<\/p>\n

Notable Follows: University of Nebraska at Omaha, seafoodnews.com, Boomer the book cat<\/p>\n

\"JimWebb_Twitter\"<\/a><\/p>\n

 <\/p>\n

Ben Carson<\/strong><\/p>\n

Following: 44<\/p>\n

Notable Follows: Evander Holyfield, Tony Dungy, Stacey Dash, friendofyourmoms<\/p>\n

 <\/p>\n

Chris Christie<\/strong><\/p>\n

Following: 153<\/p>\n

Notable Follows: Bon Jovi, New York Mets, New York Jets, NBA New York Knicks, FEMA, Vine, The Music Man, LeBron James, Bruno Mars, Mike Trout<\/p>\n

 <\/p>\n

While a wayward social media gaffe won\u2019t make or break your campaign, if you\u2019re ever planning on running for president some day, do your due diligence. Search yourself and your followers before you reach out and connect with the public.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Did you know that none of the Democratic presidential candidates follow @potus on twitter? \u00a0Or how about that the newsman that the most Republicans follow is Bret Baier? 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