{"id":3850,"date":"2010-12-14T14:26:38","date_gmt":"2010-12-14T22:26:38","guid":{"rendered":"https:\/\/www.spokeo.com\/compass\/?p=3850"},"modified":"2022-04-13T12:20:41","modified_gmt":"2022-04-13T20:20:41","slug":"social-networks-and-people-search-evolution-in-progress","status":"publish","type":"post","link":"https:\/\/www.spokeo.com\/compass\/social-networks-and-people-search-evolution-in-progress\/","title":{"rendered":"Social Networks and People Search: Evolution In Progress"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"176\" align=\"left\" width=\"172\" style=\"margin-right: 10px;\" src=\"https:\/\/i0.wp.com\/www.spokeo.com\/compass\/wp-content\/uploads\/image\/images23423423423.jpg?resize=172%2C176&#038;ssl=1\" alt=\"\" \/><\/p>\n<p>Mark Suster, a guest-blogger over at <a href=\"https:\/\/techcrunch.com\/\">TechCrunch<\/a>,  has written a fun, breezy history of social networking. Suster was  there in the beginning, from the misty  pre-history of CompuServe and  Prodigy through the AOL epoch, when a  plague of those CDs with &quot;1000  Hours of FREE AOL&quot; began popping up all  over the place (my brother and I  would throw them like Frisbees in the  backyard), up through the recent  explosion of Web 2.0 megasites like  YouTube and Facebook. His survey is a  quick, entertaining overview of <a href=\"https:\/\/techcrunch.com\/2010\/12\/03\/social-networking-past\/\">where social networks have been<\/a>, <a href=\"https:\/\/techcrunch.com\/2010\/12\/04\/social-networking-present\/\">where they are<\/a>, and <a href=\"https:\/\/techcrunch.com\/2010\/12\/05\/social-networking-future\/\">where they&#8217;re headed<\/a> (don&#8217;t miss the attached Powerpoint slides).<\/p>\n<p>Given their current dominance, it&#8217;s tempting to view the evolution of   the social networking as a inexorable process that culminates in   Facebook: &quot;All roads lead to Zuckerberg,&quot; as it were. When it comes to   explaining the phenomenal success of Facebook, however, Suster is clear:   they flourished while other social networks floundered because they   were open to innovation from within <em>and<\/em> without (just look at all   those 3rd party apps!). Not only that, but Zuckerberg and co.   understood that social networks had to be, above all <em>social<\/em> &#8211;   places to share experiences, communicate with friends, family,   colleagues and like-minded strangers. Facebook gave the user a large,   growing set of tools to share and communicate, from posting blogs,   sharing links and uploading photos and videos; they also allowed the   user to experience all of this in real time, and all at once, via their   &quot;News Feed.&quot;<\/p>\n<p>Similar lessons can be learned from tracing the history of &quot;people   search,&quot; from the hoary old days of the White Pages, where a forest of   phone numbers and addresses lay buried in a 30-lb brick of cheap paper,   through the launch of <a href=\"https:\/\/www.spokeo.com\/name-search\">Spokeo 5<\/a>, where users can browse through an   immense, ever-expanding web of constantly updated information at record   speed. Spokeo has tried to improve on the outdated design of older,   competitors like Intelius and Zabasearch to make the people searching   process quicker, more interactive and, yes, more social. Thanks to   features like our Friends List (our very own &quot;News Feed&quot;) and Reverse   Email search, our users can keep up to date with their friends myriad   social network profiles and discover new friends in the process. As   social networks like Facebook continue to grow and expand and respond to   user needs, we will be growing along with them.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mark Suster, a guest-blogger over at TechCrunch, has written a fun, breezy history of social networking. Suster was there in the beginning, from the misty pre-history of CompuServe and Prodigy&hellip;<\/p>\n","protected":false},"author":33,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[632],"tags":[],"class_list":["post-3850","post","type-post","status-publish","format-standard","hentry","category-product-updates"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social Networks and People Search: Evolution In Progress - The Compass Blog | Digital Identity and People Search | Spokeo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spokeo.com\/compass\/social-networks-and-people-search-evolution-in-progress\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Networks and People Search: Evolution In Progress - The Compass Blog | Digital Identity and People Search | Spokeo\" \/>\n<meta property=\"og:description\" content=\"Mark Suster, a guest-blogger over at TechCrunch, has written a fun, breezy history of social networking. 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