Research

In an era of screen fatigue and notification overload, Gen Z is quietly rebelling, favoring analog devices over smartphones.

Whether it was a chunky Nokia or a sleek iPhone, your first phone did more than make calls. It helped define your relationship with technology, shaped your expectations for digital life, and reflected the cultural moment you grew up in.

In 2025, your smartphone is so much more than just a communication device. It’s your bank, your doctor, your ID, your camera, your travel assistant, and your memory keeper. It stores everything from your fingerprint to your location history to sensitive financial data. And as its value increases, so do the risks.

Each year, the Social Security Administration (SSA) releases a treasure trove of data on baby names that quietly reveals how culture shifts, media influences, and societal moods shape one of the most personal decisions parents make. In 2025, among the familiar Noahs, Emmas, and Olivers, a quieter revolution is taking place. Rare and previously obscure names are gaining ground, telling us something profound about what this generation of parents values.

Each year, the Social Security Administration (SSA) releases a treasure trove of data on baby names that quietly reveals how culture shifts, media influences, and societal moods shape one of the most personal decisions parents make. In 2025, among the familiar Noahs, Emmas, and Olivers, a quieter revolution is taking place. Rare and previously obscure names are gaining ground, telling us something profound about what this generation of parents values.

Spokeo chats about how teens use tech, what school bans miss, and why understanding device habits matters more than just limiting screen access.